Moderation Analysis

Questions about the implementation and application of the PLS-SEM method, that are not related to the usage of the SmartPLS software.
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Tunisian student
PLS Junior User
Posts: 3
Joined: Tue Feb 01, 2022 7:04 pm
Real name and title: ons SLAMA marketing research student

Moderation Analysis

Post by Tunisian student »

Dear all,
in my model im having a moderating effect of a continuous variable,so I applied the two stage approach in smart pls, and the effect seems to not be sig so there's no need to calculate the f² for effect size
however, I'm still confused whether I should include a whole analysis of the measurement model after including the moderator or just analyze the significance of the relationship as an additional analysis to the structural model .

thank you ^_^
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