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HTMT for discriminant validity assessment

Posted: Sat Oct 24, 2020 1:58 pm
by cringle
Video link: https://youtu.be/Uwo2cBtT_xo

Description: The heterotrait-monotrait ratio of correlations (HTMT; Henseler et al., 2015) is a new method for assessing discriminant validity in partial least squares structural equation modeling, which is one of the key building blocks of model evaluation. If discriminant validity is not established, researchers cannot be certain that the results confirming hypothesized structural paths are real, or whether they are merely the result of statistical discrepancies. The HTMT criterion clearly outperforms classic approaches to discriminant validity assessment such as Fornell-Larcker criterion and (partial) cross-loadings, which are largely unable to detect a lack of discriminant validity.

Literature:
Henseler, J., Ringle, C. M., and Sarstedt, M. (2015). A New Criterion for Assessing Discriminant Validity in Variance-based Structural Equation Modeling. Journal of the Academy of Marketing Science, 43(1): 115-135.

Re: HTMT for discriminant validity assessment

Posted: Wed May 05, 2021 2:40 pm
by DwarkaSharma
Great Information was very useful for me.

Re: HTMT for discriminant validity assessment

Posted: Wed May 05, 2021 2:51 pm
by cringle
Thank you so much!