significance of model-quality criteria

[waseem]

hello everyone
i have obtained following values of quality criteria.could some one tell me that these values are acceptable/significant or not.

LV / Cronbachs Alpha /R Square/ AVE/ communality /Composite Reliability/redundancy
ENTPRISE /0.66949 / nil /0.394603/0.394603/0.78567/nil/
INTNATLIZE /1/0.388644 /1 /1 /1 / 0.323293/
PRDLEVEL/ 0.680028/ 0.369679/0.398053/0.398053/0.788061/0.147669/
QULEVEL/0.873014/0.559237/0.724566/0.724566/0.912972/0.131236/

many thanks in advance
best regards
chauhan

[Diogenes]

Hi,

Use the search function in this site, for more information about “measurement model assessment”.

Alpha > .7
Composite reliability > .7
AVE >.5

See:
HENSELER, J.; RINGLE, C. M.; SINKOVICS, R. R. The use of partial least squares path modeling in international marketing. Advances in International Marketing, v. 20, p. 277-319, 2009.

Best regards,

Bido

[waseem]

Sir Bido

thanks for your reply.AVE values of my model for two LV are less than 0.5 (i.e 0.394 and 0.398).rest of other values include alpha,composite reliability and t are almost in acceptable range.
can i use these AVE values if not than how i can improve it.

best regards
chauhan