Hi,
What is the criteria to compare alternative models in smartPLS?
Compare alternative models
Re: Compare alternative models
Models should be driven by theory BUT it depends on the dominant research approach you are dictating up front.Hosam wrote:compare alternative models in smartPLS?
Joreskog and sorbom in early works in LISREL. state: strictly confirmatory, alternative models and model generating approaches are ways to apply SEM.
It has to be disclosed upfront...
See An Application of Vanishing TETRAD Analysis to a Brand Model
Bradley Wilson, William Callaghan, Gillian Stainforth - 2007 - International Review of Business Research Papers
http://researchbank.rmit.edu.au/eserv/r ... Wilson.pdf
Callaghan, William; Wilson, Bradley; Ringle, Christian M.; Henseler, Jörg (2007). Exploring causal path directionality for a marketing model using Cohen’s path method. In: Martens, Harald; Næs, Tormod (Eds.). Proceedings of PLS’07 – The 5th International Symposium on PLS and Related Methods, Ås, Norway, September 5-7, pp. 57-61.
regards
brad wilson.
Bradley Wilson. Ph.D.
Senior Lecturer in Advertising.
RMIT University.
School of Media and Communication.
GPO Box 2476V
Location. 9.5.20
Melbourne. Victoria.
Australia.
SEE FOR PUBLICATIONS
www.rmit.edu.au/staff/bradleywilson
Senior Lecturer in Advertising.
RMIT University.
School of Media and Communication.
GPO Box 2476V
Location. 9.5.20
Melbourne. Victoria.
Australia.
SEE FOR PUBLICATIONS
www.rmit.edu.au/staff/bradleywilson