#SmartPLS4 Series 38 - Moderated Mediation (Model B)

Collection of links to educational videos on the PLS-SEM method and the application of the SmartPLS software.
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PLS Expert User
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Joined: Tue Jun 14, 2022 12:50 am
Real name and title: Dr. Khawaja Fawad Latif

#SmartPLS4 Series 38 - Moderated Mediation (Model B)

Post by fawad.latif »

#SmartPLS4 Series 38 - Moderated Mediation (Model B). The session focuses on how to perform Moderated Mediation Analysis using SmartPLS4. The model analyzed is similar to Hayes Process Macro Model 14.


Article referred in the session (Link to Download Excel Sheet is also available in the Paper)
Cheah, J. H., Nitzl, C., Roldan, J. L., Cepeda-Carrion, G., & Gudergan, S. P. (2021). A primer on the conditional mediation analysis in PLS-SEM. ACM SIGMIS Database: the DATABASE for Advances in Information Systems, 52(SI), 43-100.
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