PLS is broadly applied in modern business research. This forum is the right place for discussions on the use of PLS in the fields of Marketing, Strategic Management, Information Technology etc.
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- PLS Junior User
- Posts: 1
- Joined: Tue Jun 28, 2022 2:52 pm
- Real name and title: Dr. Élise Lavoué
We conducted an experiment in which each participant played 3 different game scenarios. At the beginning of the experiment, we asked participants to fill in a questionnaire on their personality traits. After each scenario, we asked participants about the level of engagement felt during the experience. So we have one measure of the personality traits (40 individual data) and 3 measures of engagement (one per scenario) per participant (120 individual data). We would like to analyze the influence of personality traits on engagement according to the scenario. So we need three structural models? How can we validate the reflective measurement model? Is it possible to validate each construct separately?