Hypothesis Testing with Measurement Model

Questions about the implementation and application of the PLS-SEM method, that are not related to the usage of the SmartPLS software.
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sgoins
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Hypothesis Testing with Measurement Model

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Is it appropriate to use the signs of indicators to hypothesize about the nature of a latent construct (i.e., positive indicators might indicate cooperation, negative indicators might indicate competition)? Any citations would be appreciated.
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