Importance-Performance Map (IPMA) Revisited

Collection of links to educational videos on the PLS-SEM method and the application of the SmartPLS software.
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cringle
SmartPLS Developer
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Importance-Performance Map (IPMA) Revisited

Post by cringle »

Another video that nicely highlights the value of importance performance map analysis (IPMA) and its use via SmartPLS. This approach allows you to get more out of your PLS SEM analysis!

https://www.smartpls.com/documentation/ ... -revisited

Thanks to Kai Haverila and Matti Haverila.
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