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- Wed Jan 17, 2018 5:03 pm
- Forum: SmartPLS 3 - Requested Features
- Topic: Low incidence vs missing data
- Replies: 1
- Views: 58919
Low incidence vs missing data
Hi, I come from a regression background, which allow us to consider a data stream for which some independent variables are zero. For instance, in a Market Mix model, if a price promotion, promotion, advertising, etc. does not happen, I just enter zero as the value of this variable. The data is not m...