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by timbow
Tue Jun 07, 2016 8:23 pm
Forum: Method and application
Topic: Eliminating Indicators from Existing Scales
Replies: 0
Views: 7865

Eliminating Indicators from Existing Scales

Hey guys, this question is rather practical: I'm using SmartPLS to verify existing psychological scales and their impact on marketing related constructs. Usually, if an indicator loads poorly onto a construct (loading below .4) we should delete it, right? Right! But how do I go about interpreting th...